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The 5 Best Website Features

the5bestwebsitefeatures_img

1. A Quick Call to Action “Above the Fold”.

In case you’re wondering, “above the fold” is the term web designers use to describe the location of everything viewable before you need to scroll.

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2.Highlight key Benefits

The benefit of what you offer are the feeling or experience they can expect to receive after using your product of service.

[su_expand]Your life will be transformed and you will feel so incredible amazing that you will never want to change your logo again[/su_expand]

Highlight Awesome Features

The features are exactly what they get. How the service will function details such as time, functions, and etc.

[su_list icon=”icon: check” icon_color=”#b3b435″]
  • Free Consultation
  • Expect 1 design
  • Strategy
  • Research
  • Color
  • Live support
[/su_list]

4. A Search Bar

Something so small and can be easily overlooked, but a search bar can be crucial to your visitors, especially if you have a large site, an eCommerce site or a blog.

5. Email Newsletter Signup

I strongly advise you develop an email marketing strategy and invite people to join your mailing list. However when you do, highlight your awesome offer. Make it worth their time to sign up.

 

Something so small and can easily be overlooked, but a search bar can be a godsend for your customers, especially if you have a large site, an eCommerce site, or a blog / news section. – See more at: http://www.web123.com.au/blog/the-7-best-website-features-every-site-should-have.aspx#sthash.YJ6ptbSk.dpuf

 

1. A Quick Call to Action “Above the Fold”.

In case you’re wondering, “above the fold” is the term used to describe the first thing you see on the top of the website when it loads.

– See more at: http://www.web123.com.au/blog/the-7-best-website-features-every-site-should-have.aspx#sthash.mLY6OPRU.dpuf

1. A Quick Call to Action “Above the Fold”.

In case you’re wondering, “above the fold” is the term used to describe the first thing you see on the top of the website when it loads.

– See more at: http://www.web123.com.au/blog/the-7-best-website-features-every-site-should-have.aspx#sthash.mLY6OPRU.dpuf

1. A Quick Call to Action “Above the Fold”.

In case you’re wondering, “above the fold” is the term used to describe the first thing you see on the top of the website when it loads.

– See more at: http://www.web123.com.au/blog/the-7-best-website-features-every-site-should-have.aspx#sthash.mLY6OPRU.dpuf

 

1. A Quick Call to Action “Above the Fold”.

In case you’re wondering, “above the fold” is the term used to describe the first thing you see on the top of the website when it loads.

– See more at: http://www.web123.com.au/blog/the-7-best-website-features-every-site-should-have.aspx#sthash.mLY6OPRU.dpuf

5. A Search Bar

Something so small and can easily be overlooked, but a search bar can be a godsend for your customers, especially if you have a large site, an eCommerce site, or a blog / news section.

It’s all about making your customer’s lives as easy as possible. If they want to find something specific, let them!

6. Email Newsletter Signup

It’s great when customers come to your website, but what if they leave. Well that’s why email collection forms were created by the web design gods.

I strongly advise you develop an email marketing strategy and invite people to join your mailing list. However when you do, don’t just “plonk” your newsletter field in the bottom of your site… show it loud and proud! Highlight what they will get out of it (if you’re running a gardening website, a “weekly gardening tips” would be very alluring) and push it as its own “product” that people just HAVE to sign up for.

If you’re worth people’s time, they will WANT to follow you, so let them.

7. Collect More Emails With Lead Bait

In many ways, this is an extension of the above, but I felt it needed its own section to highlight its importance. Lead bait is offering something of high value to your customer in exchange for an email address.

Typical examples include ebooks, videos, free courses, webinars etc. Again, it’s all about offering something that will benefit your customer for free. They will get a taste of what you have to offer and see that you are a genuine expert in your area.

And because you have their email, you can now advertise to them in their inbox and help push that final sale. So yeah… it’s powerful. 🙂

I think that’s enough for now…

That’s 7 website features your site should include. But the list isn’t over next… if you want to read ANOTHER 7 awesome website ideas on how to improve your website and gear it towards making you more money,simply check out part 2 right here.

Got any questions or opinions on this blog? Let me know below in the comments board today!

– See more at: http://www.web123.com.au/blog/the-7-best-website-features-every-site-should-have.aspx#sthash.i92ZOlRC.dpuf

Author avatar
amani seay
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